It had become glaringly obvious from her red carpet appearances that Emma’s fashion choices and magnificence were improving as time progressed, but it surely was a student in 2008 when she really started to become major player inside world of fashion. But not only was she appearing in all of the ‘best dressed’ lists as well as in the front row of numerous major fashion shows, but there are loads of speculation she would replace Keira Knightley given that the new face of Chanel. Despite persistent rumours linking her to Chanel, and her ubiquitous presence at international fashion shows, it actually was announced that Emma (aged just 19) had landed anything when the new face of Burberry. Filling these sneakers of Kate Moss and Agyness Deyn, she fronted the Burberry Autumn/Winter 2009 campaign and proved she could create a figure as being a leading style icon and also a top actress. The campaign that was photographed by Mario Testino, features Watson in clothing with the Burberry autumn/winter collection, which has been inspired by Virginia Woolf and also the Bloomsbury set. Back then, Burberry’s creative director Christopher Bailey described the young star because “obvious choice” for those campaign, stating;